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The new, all-encompassing re-launch of StarTrek.com is upon us. The website, which went
live this morning, handles all things Starfleet and is meant to be the official online destination for Trekkies everywhere. It covers all incarnations of the venerable Roddenberry franchise, including the new movie, so even if you are among the many for whom the initials TOS mean nothing, there’s still something here for you.
In a statement on the site, the original Spock, Leonard Nimoy, confesses he finds the new website entirely logical, welcoming visitors, saying, “To those of you who have been with us
for so long, my sincere thanks for your interest. For those of you who are new to Star Trek, who are discovering it through the recent movie and are about to explore the franchise in its infinite diversity… welcome. Come aboard and enjoy.”
It’s not the flashiest-looking site, but that totally works for me. I was always more into the slight cheesiness of green body paint and William Shatner’s judo chops than the shiny surfaces and lens flares of the reboot. Plus, the databases are almost mind-meldingly comprehensive. But what do you think, PopWatchers? Like the new site? Ready to surf long and prosper?
Star Trek Online's new executive producer Daniel Stahl recently stated that he "could easily see" a hybrid free-to-play model working for Cryptic's MMO. Stahl specifically mentions (recent Warner Bros. acquisition) Turbine's Lord of the Rings Online and Dungeons & Dragons Online as "interesting plans" worth taking note of. DDO went freemium last year to create a dungeon full of gold for the developer; LotRO will roll the die for the same fate this autumn.
Stahl expressed that Turbine's model creates a "robust way to demo the game" and allows those wanting more to pay for a subscription or purchase items รก la carte. With Cryptic's parent-company Atari operating at a loss, ways to beam up revenue would appear logical. It's unclear if it's a sign of the future, but Cryptic did conduct a free-to-play away mission back in May.
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